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B2B Marketers Do It, Too
They use viral marketing by e-mail as a marketing tool… what did you think I meant? Viral marketing can work well for B2B providers, as long as the following is true: 1. The product or service has to add value for the sender, as well as, the receiver. 2. The offer has to be deliverable. [...]
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Using Videos in Viral Marketing
More and more advertisers are adopting video as broadband continues to rise and ad-serving technologies become more sophisticated. Online video advertising is really taking off. Users? attention can be captured and ads stand out from the crowd in an increasingly ad-cluttered online environment. It is true that video formats cost five to ten times more [...]
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